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1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.

2. Publish a list of famous and respected customers who have bought from you on your a copy. People will think that if these people bought from you, they should also trust your business and purchase your products. Make sure to get their permission first.

3. Show before and after photos for your products on your web page copy. Show the problem picture and then beside it, show the picture of the resolution to the problem when they use your product.

4. Include an article or review that has been written about you or your business with your ad copy. This will show people that your business is respected and will increase your credibility.

5. When you offer free bonuses in your ad copy, also list the dollar value beside each bonus. People will feel they’re getting a good deal and it will increase the value of your product.

6. Hire a famous person to endorse your product or service. Make sure the person is well known to your target audience. Include their picture and statements on your ad copy.

7. Include your own picture on your ad copy. This will show people that you’re not hiding behind your ad copy and will increase their trust. Also, include your contact information below the picture and a brief statement or quote.

8. Tell your potential customers on your ad copy that you will donate a percentage of their purchase price to specific charity. This will show them you really care about the people. They may just buy your product to donate to the charity.

9. Ask your potential customers plenty of yes and no questions in your ad copy. The questions should remind them of their problem and make them think about what will happen if they don’t purchase your product.

10. Tell your potential customers they will receive a free prize if they find the five words in your ad copy that are misspelled or spelled backwards. The longer you can keep someone reading your copy the greater chance of them purchasing.

Quality Article Marketing is Key – I suppose that you have done a little research when considering to leap into the growing field of article marketing. However there are always a few tips of the trade that the writing gurus will not let you.  Well we always wonder why the experts would keep this information to themselves and it is pretty easy to  understand, imagine if you had this information then you would also be one of the experts.  In this article the tips will help you to climb higher in the ranks of the writers on the internet.

The audience on the internet varies alot and I find that it is alot like writing a newsletter or like a mass email.  So people visiting your site by reading  your articles will vary but they have a common interest in your niche market.  According to studies in America, they show that most american’s read at a middle school level, I am not talking about more technical niches, it is always best to write in a simple and easily understood matter.  Trying to write with complex sentences and words will make your article very vague and you will not be able to convey your ideas to your audience easily.  It will take you longer to write and you will also find your audience will look elsewhere to get the information that they need in a the right format.

Your writing should be interesting.  If you are just writing about facts and figures this will not draw any attention and you will loose viewers,  they will simply just leave the article and not bother to click through to other pieces that you have written.  Try vary your sentence structure and make it interesting to read, you can use active verbs that make even mundane information more interesting to read.

Your writing should incorporate good solid information that your audience will benefit from.  There is alot of information on the internet today but publishing solely to get the authors name and website out there with no intention of actually benefiting readers is just litter and nobody is using this type of information. So take some extra time to research your articles and develop concrete thoughts to share.  You will not only increase your credibility as an article marketer but you will reap from all the good work, so the quality of your product will increase and so will you followers.

I hope that you find these tips useful, although they are really simple,  but remember rather to call for quality in writing and focus on the content. The gurus do not normally tell you that this does require more work, but this work will set you apart from the pack and definitely increase the quality of your product.¨

Pam Lindberg is the owner of http://www.PassiveIncomeSecret.net and reviews popular home business ideas and opportunities. Pam’s most popular home business recommendation is the Plug-In Profit Site at: http://www.PlugInProfitSite.com/main-29873 where you can get your own money-making website setup in 24 hours!